Jay Abraham The Ultimate Entrepreneur Show 69 Drew Kaplan Part 1 - My take

17:00 - Think lateral: The formula:
  1. Think 10 random words (music, phone, font, key etc...)
  2. Use the name of your product
  3. Write a sentence that combine 1 word an your product name
e.g.

My product: How to make money ebook
My words list with product name combined:
  1. Music - Make money like playing world-class music
  2. Phone - Make money just like taking a phone call
  3. Key - Secret key to success in make money online
  4. Flying - Make money as free as flying in the sky
Look at side way - coming up with 6 - 8 ideas


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